About us
Every naka has a story.
We're rewriting them.
Existing platforms serve the educated, urban, English-speaking top 30% of the services market. DayStart is building for the other 70% — the uneducated, semi-urban and rural daily labour segment no one else serves at scale.
Our mission
Turn India's most-exploited labour market into its most reliable. Give every worker guaranteed work, fair pay, and a digital identity that follows them for life.
Our promise
We employ workers, we don't rent them. No 30–50% contractor cut. No delayed wages. No "sorry, no work today." Every morning starts with an opportunity.
Rollout
From Hyderabad to pan-India
HQ
Founding city.
Phase 1
Live pilot.
Phase 2
Full AP & Telangana coverage.
Phase 3
South India expansion.
Phase 4
50+ cities.
Unit economics
Built to work at scale
₹599
Average booking value
33%
Gross margin per booking
200/day
Booking target — Month 6
₹4.3 Cr
Projected ARR at run-rate
Founded by Siva Kumar Gulla
DayStart is headquartered in Visakhapatnam, Andhra Pradesh — building for India's informal economy from within it.